They say loneliness is this generation's worst pandemic. Personal-use screens, speeding globalisation, workaholic parents and fast changing technologies made people feel lonely more than ever. Home town neighbourhoods are disappearing while virtual reality cities are being built and we are losing gravity. Scientific researches agree the humans need a sense of meaning and belonging for survival. Your clients, suppliers and employees feel happier and perform better when they surrounded with real communities, real eye contact, warm human touch and listeners. And so do you. You are reading this since you realise that your brand may be the centre of a thriving community. Community marketing is amazingly effective, simple, cost-effective, sustainable, encouraging innovation, empowering teams and have very fast results.